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Magpie for L&D professionals

Helping Filtered to build a key competencies framework for L&D

Blue Eskimo worked with Filtered, an award-winning user-personalised learning platform, to develop Magpie – an intelligent learning recommendation system for L&D.

Filtered is a powerful learning solution which uses AI to work out the most relevant courses for each individual learner. Blue Eskimo was approached by Filtered to create a new system, called Magpie, specifically for L&D professionals.

Using a conversational user interface, Magpie selects the most relevant learning assets – from a human-curated collection of over 200 videos, courses and articles – for each person. Blue Eskimo’s role was to help build the competency framework from which Magpie would make its recommendations.

Webinar: Nick Jones, owner and director at Blue Eskimo, and Toby Harris, solution architect at Filtered and vice chair of eLearning Network, discuss Magpie for L&D professionals – how it was conceived, how it was built and how it works.


As the learning sector’s most experienced recruitment company, Blue Eskimo had already helped the Learning & Performance Institute to build its Capability Map. This experience – backed with Blue Eskimo’s unparalleled sector expertise – helped us work with Filtered to create a unique and powerful learning tool for L&D professionals.

Interactive questioning leads people to the content most relevant to their skills area, making recommendations which build a personalised learning programme.

The content helps people not only with L&D-specific skills, but also the skills L&D professionals need. These include:

  • Agility

  • Consulting

  • Content curation

  • Content development

  • Marketing

  • Relationship building

  • Virtual technologies 


Magpie is free to use, and has been adopted by hundreds of L&D professionals.

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Working with the Learning & Performance Institute

Blue Eskimo enjoys a unique relationship with the Learning & Performance Institute, as its nominated recruitment provider. And, as a company that’s accredited by the LPI, we operate within its guidelines and uphold its standards.

Find out more plus 20% off your LPI membership, when you register with Blue Eskimo